Growth & Upsells

Express checkout links

One-click subscription checkout URLs for paid traffic, influencer drops, and email blasts.

1 min read133 words

Open Express Links.

What it is

A pre-built Shopify checkout URL with a subscription plan + product already selected. Visitors who click skip the PDP entirely and land on Shopify checkout.

Create a link

  1. Click New express link.
  2. Pick a product + plan + quantity.
  3. (Optional) Stack an order bump and a discount code.
  4. Save → copy the URL.

Tracking

Each link carries UTM params + an internal recurx_link_id cookie so you can attribute revenue per link in Growth Analytics → Express Links tab.

Best practices

  • Use one link per ad creative — never reuse links across campaigns; you lose attribution.
  • Pair with a single-use discount code for influencer drops.
  • A/B test bump vs. no bump — bumps usually lift AOV 8–15%.

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