Open Tag Rules.
Common rules
| Tag | Trigger |
|---|---|
subscriber |
Has at least one OPEN contract |
vip-gold |
Loyalty tier = Gold |
paused |
Has a paused contract |
churned-30d |
Last contract cancelled within 30 days |
Why it matters
Tags propagate to Klaviyo / Mailchimp segments, Shopify Flow conditions, and your storefront (for VIP gating). Centralizing them here keeps everything in sync.
Limits
Up to 50 active rules. Tags are removed automatically when the trigger no longer matches (configurable per rule).